The world’s best brands are simple.

They stand for something clear, and deliver it consistently.

Working with brands and agencies I create effective strategies which help brands navigate complex customer needs, business objectives and marketing challenges.

Strategies which make brands simply effective.

 
 
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Discovering insights through research

 
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Implementing insights in brand, campaign and audience strategies

 
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Actioning insights through team management and communication planning

 

Brands I’ve worked with:

 
 

“Natalia is a key part of the creative process. She deconstructs the challenges being experienced by my clients, finding opportunities and articulating complex strategies to both the agency team and the client. Natalia is always a joy to work with and I hope to continue to work with her in future.”

Julie Broomhall, Account Director

 
 
 

“Natalia’s eloquent and skillful approach was able to help us distill challenging complexities into a clear and well shaped B2B proposition.”

Oliver Gryg, Senior Manager Loyalty and Commercial Strategy, Avios Group Limited